An Introverts Guide to Networking
How Introvert Bloggers Can Survive and Thrive
Disclosure: The FTC Disclosure Provision is a law that requires influencers to disclose when they are being paid to promote a product or service. So please know that if I'm not making money through affiliate links/sponsored content on the post you're currently reading, it's an oversight on my part and will be corrected soon. Read the full disclosure about all the legal stuff here.
As bloggers we all know how important it is to network, and engage with our readers. Whilst for the extroverts this doesn't pose any problems, for the introverts among us it can be quite a challenge.
So if you're one of those bloggers that get sweaty palms just at the thought of the word "networking" this post is for you.
Whilst a lot of introverts don't feel comfortable in a crowd, a lot are not loners. They love to be part of the community, and make connections with others. They value relationships, and love learning from their fellow bloggers.
Putting yourself out there can be daunting. We ask ourselves if we're good enough. We worry that others will laugh at our lack of knowledge. Don't let that stop you.
Why Bloggers Need Friends
Making friends and networking is one of the fastest ways to grow your blog. There are so many benefits to having blogger friends. To name a few:
- You can share each others content
- You can collaborate on posts
- You can host each other for guest posts or interviews
- You can run a challenge together
- You can motivate each other to keep going
- You can learn from each other and share tips
Networking Tips for Introverts
You're not the only one
The first thing to remember is that you're not the only one. No matter how scared, or nervous you feel, I can guarantee that there are others who feel the exact same way.
Set a specific goal
Setting a goal can do wonders for motivation. Whether it's to collect a certain number of business cards at an event, or to reach out to specific influencers, authors, or book bloggers on social media, having a goal will help you take action.
Reaching out to big name bloggers in your niche probably isn't the best place to start. These bloggers tend to be super busy. You're better off finding bloggers who are at the same level or slight further along than you are.
Look for ways to help others
If the focus is on someone else it's much easier to relax and talk to others. Plus being helpful is a great way to break the ice and get to know someone.
If you're at a conference alone, look for other people on their own. Strike up a conversation. Asking questions is a great way to keep the attention on them, and get to know them better.
Look for people asking for help on social media. Often I see people post on Twitter about a problem they're having with their blog, or asking for help with research for a blog post they want to write. This gives the perfect opportunity to reach out and connect with them, and all you need to do is answer their question, or just be a sounding board and listen to them.
Do your research
If you're looking to connection with certain people, a little research can go a long way. You'll feel more prepared and confident if you know a bit about their current projects or interests.
Comment on blogs
This is a sure fire way to get noticed. Bloggers will recognise your name when you post regular comments on their blog, and good bloggers always reply to comments they get making it a great way to start networking with them.
When commenting try to post a longer, well thought out comment. The better your comment, the more value it adds and the more likely they are to pay attention.
Facebook Groups
One of the best things about Facebook is the groups. Join some groups for bloggers in your niche. Most groups have threads with prompts to share blog posts, collaboration requests, etc...
Feature others on your blog
An easy way to get the attention of other bloggers in your niche is to feature them on your blog. This can be done in a number of ways. Feeling too shy to reach out and interview them? Do a round up post and include a link to them in it. Here's an example round up post I did featuring some of my fellow Booktubers: 30 Booktubers You Need To Watch. They'll be thrilled to be included!
Take part in challenges
When you all have a common goal it's easier to communicate. Taking part in a challenge gives you the perfect opportunity to connect.
As a blogger you could consider participating in a blog challenge like the Blog Audit Challenge. Through the monthly link ups and using the hashtag on social media you can easily connect with others doing the challenge.
The same applies for reading challenges. Use the challenge hashtags and reach out to other participants. A simple tweet to congratulate them on their progress can open up a dialogue. Once you've made contact you can deepen the conversation and talk about the challenges, the books you've read, the books you plan to read, etc...
Got some networking tips for introverts? Share them in the comments section below.
6 comments
Great ideas Jo. Even Though I've been blogging for a long time and communication on social media with people I'm not really big on communication outside of that unless I get to know you and then I will chat away and network.
ReplyDeleteThanks. I started blogging back in 2006 and this is still a struggle for me. I will happily chat with anyone that reaches out but when it comes to starting the conversation I still hold back a lot of the time. It's something I'm trying to work on.
DeleteI needed this. Thanks for sharing.
ReplyDeleteMy pleasure Nadene. Glad it was useful.
DeleteGreat ideas. Challenges and blog hops have really helped me connect with other bloggers and get more hits.
ReplyDeleteSame! I love challenges and blog hops. Taking part in them is always good for connecting more with others and always has a positive effect on traffic to my blog too whether I'm hosting or being hosted.
Delete