Blog Audit Challenge 2021 | Jo Linsdell

Blog Audit Challenge 2021

Blog Audit Challenge 2021: A Challenge for Bloggers #BlogAuditChallenge2021

Blog Audit Challenge 2021

Taking our blogs to the next level

Given the success of the Blog Audit Challenge 2020 I've decided to bring the challenge back again this year. Are you ready to improve your blog? 

You might also like: The Social Media Challenge 2021

Welcome to the Blog Audit Challenge 2021

Whether you took part in a past version of this event, or if you're new to the idea of a blog audit, I hope over the next 12 months that we'll improve our blogs together. 

FYI if you did take part in last years Blog Audit Challenge know that this year won't be the same challenges as before. There will be a few elements that repeat on what we did last year but for the most part the content we'll be covering is new for this year's challenge. 

So why do a blog audit?

1. Make sure you're legal
2. Make sure your brand is clear and consistent
3. Improve your ROI
4. Increase reader retention
5. Identify areas of improvement 
6. Evaluate the quality of your blogs content
7. To check readability

There are of course, lots of other reasons for doing a blog audit but you get the idea. The general purpose is to improve your blog. Take a good blog and turn it into an awesome blog.

As you can image, this is a huge, on-going job. Unless you're a newish blogger you probably have a lot of content already published on your site. Updating years of blog posts is not going to be possible in a short frame of time. 

With the Blog Audit Challenge I'm going to break it down into smaller monthly challenges you can do, and give you some tips and advice along the way. 

Each month we'll concentrate on a different area of our blogs.

The Challenges:

February- Legal Aspects
March- Branding 
April- Internal Links
May- External Links
June- SEO 
July- Content Promotion 
AugustTechnical Errors
September- Readability 
October- Follow Options
November- Security
December- Know Your Stats

Monthly link ups

In order to keep us all on track, and give us a way to see each others progress, I'll be hosting link ups on the first Saturday of every month where participants can share their links and discuss their progress. 


Want to join me? 

Sign-up is easy! Simply write a blog post, tweet, Facebook or Instagram post announcing your participation and leave a link to it in the comments below!

Don't forget to promote your participation in the Blog Audit Challenge 2021 by using the following graphic in any blog posts you do connected with the challenge along with a link back to this site. 

Blog Audit Challenge 2021: A Challenge for Bloggers #BlogAuditChallenge2021

Looking for inspiration for your book blog? Check out 101 Blog Post Ideas For Book Bloggers.

Blog Audit Challenge 2021: A Challenge for Bloggers #BlogAuditChallenge2021


  1. here is my signup post -