The Social Media Audit Challenge 2021
The March Challenges
Welcome back for another month of the Social Media Audit Challenge 2021! I hope you did well with the February challenges. Don't forget to add your progress report to the link up on 5th March.
Over the course of this year I'll be posting monthly challenges to help us improve our social media presence and get better results.
The Challenges
Over the course of the year we'll be working on different aspects of our social media. Each month will have a different focus and tasks to carry out.
Jan- Analyse Influencers
Feb- The Clean Up
Mar- Consistency
Apr- Quality
May- Measure Results
Jun- Facebook
Jul- Twitter
Aug- LinkedIn
Sept- YouTube
Oct- Pinterest
Nov- Instagram
Dec- Results and Plans
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The March Challenges
Our focus for March is on consistency.
Task 1:
Work on an editorial calendar for your social media channels so that you have content regularly posted to your profiles.
Think about the types of content you want to share and the CTA (Call To Action) you will attach to each post.
Make sure that images etc are on brand.
Task 2:
Make sure that you branding is consistent across all your social media profiles.
The Monthly Link Up
In order to keep us all on track, and give us a way to see each others progress, I'll be hosting link ups every month where participants can share their links and discuss their progress. The link up February progress will be on 5th March.
You can also engage with others doing The Social Media Audit Challenge 2021 by using the hashtag #SMAudit2021 on your social media profiles and share the following graphic to promote your participation.
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How often do you post to your social media profiles?
Share your answer in the comments below.
Mock Up Websites
Mock ups are a great tool for creating graphic content for your blog or for your social media posts.
Images go down well.
In blog posts images help break up the text, and add more interest to the article. Adding an image to your blog posts also gives readers something they can pin to their Pinterest boards.
On social media, posts with images tend to stand out more than just plain text on the newsfeeds. Mock ups are a good way to create easy graphics for sharing.
On some mock up sites you can upload the images you want to use from your computer. On others you can insert the url of the webpage you want to feature on the mock up screen and it will automatically create the image for you.
There are plenty of different types of mock ups available. You can find mock ups for computers, laptops, ipads, tablets, smartphones, and even book covers and more.
Whilst there are a lot of sites that offer an endless variety of options at a variety of price ranges, there are plenty of sites that offer some free mock ups too.
Check out these 8 free sites for creating great mock ups:
To get even more use out of your mock ups you can upload the images to graphic creation sites like www.Canva.com and edit them into branded graphics by adding your logo to the image, adding overlays, or text. The possibilities are endless!
Want to discuss more ideas for marketing and branding?
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